Industry magazine SpaChina, a leader in the Asian spa, beauty and wellness industry, has recognized our revolutionary DIAMOND LIFE INFUSION serum as the "Most Effective Spa Product of the Year". Joaquín Serra, Natura Bissé's Director of Institutional Relations, accepted the award this past September 10 at the sixth SpaChina Awards gala dinner, held at the Ritz Carlton hotel in Tianjin.
The SpaChina Awards are given based on a combination of evaluations by a panel of judges (80%) consisting of consultants, spa directors and industry experts, and user votes (20%) received through the magazine's website.
Over the last three years, Natura Bissé has pursued an ambitious expansion plan in China. We began the project by opening our first flagship store in Hong Kong and are now reaping the benefits through this prestigious award – the first in this Asian country. We hope there are many more to come!